Most of our clients fully recognise the benefits of blogging but they struggle to know what to write about and how frequently they should be posting them. There’s also the common issue of writer’s block. We understand the stress of spending days and weeks, feeling unsure as to what to write about or where to start from, and ensuring there is a properly planned and well-balanced mix of content all the while not writing or posting any content.
Even if you are a natural communicator it can often be tricky to know what to write when creating blog posts. It can be tricky to even get off the starting block which means it often gets left not done.
We have put together some helpful tips to getting started, frequency for posts and most usefully, 30 templates to hopefully inspire you to get pen to paper (well, fingers to keyboard) and get blog posting regularly.
Where should I start?
Generally, a good approach is to listen to your peers and audience. Consider the most regularly asked queries and questions, and commonly raised conversation topics. Simple thought-pieces can be interspersed with ‘how-to’ guides and interpretations of current policy, or your own response to high-profile changes in your sector.
How often should I post?
Frequency.
There is no hard and fast rule on how often to post, but frequency is important. If you post too often, you risk irritating or boring your audience, whereas if you post too infrequently you could slip off their radar.
Consistency.
Consistency is also key, as you will set an expected level of output and your prospects will look forward to receiving your social media posts frequency. Try to maintain a routine when posting your content to keep them consistent.
Quality.
With the above points in mind, post only as regularly as you can maintain the highest level of quality. If the quality of your content dips, consider whether you are putting pressure on yourself to produce blogs too often. If you feel a blog you have written is of sub-par standard don’t post it but instead come back to it at a later date, with fresh eyes, to improve it.
Suggested templates and titles
Whether you’re starting out, or stuck in a content rut, some template title ideas can be all that’s needed to get you going. From experience, we are aware of which titles are likely to capture the most attention.
Here’s our 30 suggested blog post headlines:
- A Guest Post With: _______
- An A-Z of _______
- A Guide To _______
- 50 Ideas To _______
- What You Can Learn From _______
- Top 10 _______ In _______
- _______ Cheat Sheets
- The Best of _______
- An Interview With _______
- 20 Template Ideas For _______
- Why We Love _______
- Things To Know Before Using _______
- _______ Tips & Tricks
- Where To Find _______
- 5 Simple _______ To Use In _______
- Best _______ Resources
- Little Tips To Help _______
- How I started _______
- 5 Simple _______ To Use In _______
- What You Can Learn From _______
- How To Start/Stop _______
- _______ Trends For 2022
- The Cheats Guide To _______
- ______ Ways A _______ Can Help Your _______
- Link Love: _______ (link your favourite blogs/apps/websites/shops/resources)
- Everyone’s Talking About _______ & Why
- The Secret/s Behind _______
- The Best of _______
- What Is ________
- A Guest Post With: _______
And finally…
We hope that this list of 30 ideas will help you come up with some great blog topics and help you to start writing blog posts that your audience will find interesting and valuable.
Content marketing is a long-term strategy so having a defined process for topic-brainstorming and setting aside time to work on this aspect of your business will help you to consistently keep the content turning.
Hopefully our list of tips and tricks will help you to create blog posts that your audience will find interesting and valuable. Content marketing is a long-term strategy. Having a defined process for topic brainstorming will serve you for years to come and keep the content turning for your business.
Why not visit us here to find out more about what we can offer by way of support, where your marketing material and strategy is concerned, and to get a better idea of the complete range of services on offer from The Digital Studios!
